For partners & agencies

My clients want "something with AI". Should I build that myself?

Answer by vragen.ai

Your service, our engine

Offer vragen.ai to your clients, fully white label under your own name in the Enterprise plan. Always in your client's branding, hosted in the Netherlands, with source citations. A recurring revenue line without building and maintaining an AI stack yourself.

What exactly is vragen.ai?

Example answer by vragen.ai

vragen.ai lets visitors ask their question on your website and gives them a reliable answer straight from your own content, with the source included. You decide which sources the AI uses.

Source: How it works

This is an example. The interactive widget could not load here, for instance because of a script blocker or a slow connection.

You are asking an AI assistant from vragen.ai. Answers come from our own content, with the source included. Why we mention this (Dutch)

These organizations already work safely with vragen.ai

  • Thirdwave
  • Elephant
  • iO
  • Synetic
  • Goedemiddag!
  • Freshheads

Who is behind this?

Answer by vragen.ai

Built by an agency, for agencies

Vragen.ai comes from digital agency SWIS. We build for clients ourselves and know the work. That is why we stay out of your client channel: you keep the client relationship and the invoicing, we supply the technology underneath.

The question is not whether you offer something with AI, but how. Almost nine in ten brand and agency professionals say their company invests in AI. Those who can deliver it reliably and in the client's branding, without their own stack, keep their margin.

Source: Digiday annual survey of brand and agency professionals, 2025.

For many organisations, the challenge is not the wish to apply AI, but the knowledge and conditions to do so responsibly. That is where you can create a concrete service, with a product that is already in place.

31% of specialist business service providers use AI; that sector includes advertising, market research and design
73% of organisations that considered AI but do not use it cite lack of experience as their main barrier
49% cite privacy as a reason not to use AI after considering it

Source: Statistics Netherlands (CBS), ICT use by companies, provisional 2025 figures. The barrier figures cover organisations that considered AI but do not use it.

Read more: About SWIS AI for agencies (Dutch)

Does it fit my client's branding?

Answer by vragen.ai

350 variables, zero iframes

The widget renders inline in the page DOM, not in an iframe, and can be fully themed through some 350 CSS variables. For each client you set up their own content, example questions, placeholder texts and extra CSS. For a front-end developer there is no locked-down black box.

  • Fully in your client's branding; white label without a third-party logo in the Enterprise plan
  • Connects through the API and plugins for WordPress and Drupal
  • A separate environment per client, with its own content and styling

Read more: Configuring vragen.ai (Dutch) The widget on your website (Dutch)

How fast can I onboard a client?

Answer by vragen.ai

From environment to live in an afternoon

  1. Set up an environment

    Create a deployment for your client. Every client is fully separate.

  2. Fill it with their content

    Have the client's content indexed and set the example questions.

  3. Theme it and go live

    Style the widget in the client's branding and place it on the site with two lines of code.

Read more: How it works Getting started (Dutch)

What is the risk for me toward my client?

Answer by vragen.ai

No made-up answers on your client's site

An AI that hallucinates on your client's site is your reputation at stake. Vragen.ai answers only from the client's own content and shows the source, and runs in the Netherlands within the GDPR. That way you deliver a reliable service and build a revenue line that grows with every client, instead of growing your team.

Read more: WordPress plugin (Dutch) Drupal module (Dutch) Connecting via the API (Dutch)

How do the partner terms work?

Answer by vragen.ai

Tailored, settled in one conversation

Partner terms are tailored per agency: who invoices, which plans you resell and under which conditions. There is no standard rate for that, so we agree on it together. Book a call and we'll think along about what fits your agency and clients.

Find out more: Contact Request a demo

How do we become a partner?

Answer by vragen.ai

Book a no-obligation call: in a demo we show you how vragen.ai works and think along about what fits your agency and clients. No obligation and cancel monthly.

Timon Zuurmond, account manager at vragen.ai

Let's talk

Request a demo or get in touch

Timon Zuurmond is happy to help. Request a demo with your own content, or just reach out if you have a question. We'd love to hear from you.

+31 6 12 15 05 90 tzuurmond@swis.nl