For publishers and knowledge platforms

Soon our readers will ask AI. How do we make sure the answer still comes from us?

Answer by vragen.ai

Your content is the source. Make sure readers get their answer from you.

Publishers and knowledge platforms have exactly what a general AI model lacks: edited, verified knowledge. Vragen.ai uses your own archive to answer the reader's question directly, with a reference to the publication attached. That way your brand stays the authority, even as search changes.

What exactly is vragen.ai?

Example answer by vragen.ai

vragen.ai lets visitors ask their question on your website and gives them a reliable answer straight from your own content, with the source included. You decide which sources the AI uses.

Source: How it works

This is an example. The interactive widget could not load here, for instance because of a script blocker or a slow connection.

Create your demo Try it yourself

You are asking an AI assistant from vragen.ai. Answers come from our own content, with the source included. Why we mention this (Dutch)

These publishers and knowledge platforms already use vragen.ai

  • Huisarts & Wetenschap
  • Nederlands Tijdschrift voor Geneeskunde
  • Rendement
  • Nederlands Jeugdinstituut
  • Hortipoint

Is our readers' search behavior really changing?

Answer by vragen.ai

Readers no longer search, they ask

More and more often, a reader gets the answer straight from an AI assistant, without ever clicking an article. For a publisher that is a risk: your carefully built archive becomes invisible. Put that same technology on your own site and the reader stays with you: they ask the question, your content answers it, on your own page. Every answer also links to the related articles. That makes your archive easier to find and gives the reader the right content the moment the question comes up.

7% of people in the Netherlands use AI chatbots as a source for news, and that use is growing
13% among 18- to 34-year-olds, against 4% of those 35 and older: the shift starts with the youngest readers
1 in 3 of them click through to the news site; the rest stay with the AI answer

Source: Digital News Report Nederland 2025 (Dutch), Commissariaat voor de Media.

Read more: GEO and AEO (Dutch) Search behavior & conversion (Dutch)

Do we lose our authority if an AI gives the answers?

Answer by vragen.ai

The AI answers, your publication gets the credit

Vragen.ai builds every answer solely from your own publications and always attaches the source. The reader sees which article or edition the answer comes from and clicks through to the original. The editors stay the authority. The model does not replace the editor and does not make things up.

  • Answers solely from your own publications
  • A reference to the article with every answer
  • If the tool does not know something, it refers you onward instead of guessing

Read more: Precision & reliability (Dutch)

What do we gain besides fast answers?

Answer by vragen.ai

Every question shows what your readers want to know

Every question a reader asks is a signal. You see which topics are alive, where your archive still has a gap and which content is best to make next. That makes a subscription or membership more valuable and helps your editors choose based on real demand instead of gut feeling.

Most asked questions this week
  • What is changing in the new labor agreement? 214
  • Which rules now apply to my field? 156

18 questions without a good answer: topics to publish about

Read more: The Analysis feature (Dutch) GEO and AEO (Dutch)

Does our content stay ours?

Answer by vragen.ai

Your archive stays yours

Vragen.ai only uses the content you make available and runs on Dutch infrastructure, built with GDPR in mind. Your publications stay yours, even when they are the source of the answers.

ISO 27001 certified ISO 9001 certified

Read more: Security Sovereign AI platform (Dutch) Ethical hacker test (Dutch)

How quickly is this on our site?

Answer by vragen.ai

Live in days, no technical knowledge needed

For most publishers and platforms it is a matter of days, not months. We index your content through the crawler or the API, and then the widget appears on your site. If you work in WordPress or Drupal, there is a ready-made plug-in. Want to integrate more deeply? That runs through the API. 

<!-- Generated by VragenAI - https://vragen.ai -->
<script src="https://your-title.vragen.ai/embed.js?deployment=website"></script>
<div id="vragenai-app"></div>

Read more: WordPress plug-in (Dutch) Drupal module (Dutch) API documentation (Dutch)

How do we set this up for our titles?

Answer by vragen.ai

Start with your own demo

You create a demo yourself with your own content in it and experience how vragen.ai gives reliable answers from your own publications.

Enter your details

Takes a minute · all fields required

  • No obligation
  • With your own content

Rather talk it through first

Timon Zuurmond, account manager at vragen.ai

Timon Zuurmond

Account manager

Not sure whether your content is suitable, or which plan fits? Timon will take a quarter of an hour to look at it with you.

Book 15 minutes

+31 6 12 15 05 90 tzuurmond@swis.nl

Mon to Fri, 9:00 to 17:30

What happens next?

  1. We read your site.
  2. We send you a link to your own demo.
  3. Timon calls after a week to hear how it is going.

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